Data Leaders must create a compelling narrative to evangelize their Data Management programs and secure support from enterprise stakeholders. Those who seek to improve soft skills and execute simple storytelling techniques will be more likely to gain a place on their organization's strategic plan.

Scott Taylor - The Data Whisperer is a globally recognized thought leader on the strategic value of proper data management. Master data is the most important data any company has. Its management is vital to building a strong foundation for Digital Transformation.